What You Get

All participating hobby shops will receive a FREE merchandising kit with everything they need to participate in the promotion for a 31-day period which must take place between Sept. 1-Nov. 30, 2008. The kit includes promotional material, t-shirts and more than 100 daily and weekly prizes (packs, Bobble Heads, pins, figurines, etc). In addition all stores receive a Grand Prize (autographed card) to award their in-store winner. Your only requiremenst are to display the promotional poster and/or counter card, run the program, submit the name of your store winner into the national sweepstakes and complete a short evaluation form at the end of the program.

Step 1

Begin the promotion by displaying the poster that features images of 32 NFL players. Each day, a different player should be featured as the “Player of the Day” by marking them on the poster. Customers can enter by purchasing a pack of 2008 Officially Licensed NFL Player Trading Cards from Donruss, Topps and Upper Deck in your shop.

Step 2

To win, the customer must open a pack they have purchased from you in front of a store employee. If they 'pull' the highlighted NFL Player of the Day for that day they win. Award them a prize from the merchandising kit and enter their name on the winners' list. If a customer buys a box of cards but does not want to open it in the store, it is acceptable for you to automatically award them a prize and enter their name on the winners' list.

Step 3

Four times during the promotion randomly select one of your daily winners as a weekly prize winner. Award all necessary prizes to all "weekly" winners.

Step 4

At the conclusion of the 31-day promotion, randomly select one of your weekly winners as the NFL Player of the Month winner and award them the Grand Prize for your store (autographed card).

Step 5

Submit store grand prize winner into national sweepstakes.